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Welcome to the
Keychains + Charms Kit

A Guide for Parents

So your child got their hands on the Young CEO Squad Keychain & Charm Business Kit—and you’re wondering what it’s all about? You’re in the right place.This kit is more than a fun activity—it’s an introduction to entrepreneurship, money skills, and confidence-building. Whether your child is looking to make some pocket money, spend quality time with you, or take their first step into the business world, this kit sets them up for success.

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🧩 What’s in the Kit?

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Here’s what most kits include:

  • A selection of keychains, charms, and attachment supplies

  • A printed Getting Started Guide

  • A pricing reference sheet

  • Goal and profit tracking worksheets

  • Business planning templates

  • Conversation and customer service tips

  • Instructions for offering shipping

  • Info on calculating expenses and profits (ROI)

  • Links to helpful videos at YoungCEOSquad.com/learn

“Early entrepreneurship experiences help students build confidence, develop problem-solving skills, and foster a mindset geared toward future success.”

Source: NFTE (Network for Teaching Entrepreneurship), 2021

🧠 What Your Child Is Learning

 

Your child is being introduced to core business concepts in a fun and age-appropriate way, including:

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  • Goal setting – Choosing a goal like saving money, gaining confidence, or trying something new

  • Customer thinking – Figuring out who might want to buy their keychains (friends, family, teachers, etc.)

  • Sales planning – Deciding where, when, and how to reach those customers (in person, over text, at events)

  • Pricing and profit math – Learning how to set a price, track costs, and calculate earnings

  • Marketing and communication – Practicing what to say to customers and how to make their products sound exciting

  • Customer service – Handling questions or problems like a pro and keeping customers happy

  • Problem-solving and resilience – Bouncing back from challenges and thinking creatively when plans change

School Supplies

How You Can Help​

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Thank you for letting us be a part of your child's entrepreneurship journey. We live for this stuff. AND, we recognize that you need to know how to help, guide and protect your child as they start a business. Here are some ways you can do that.

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​​Ask about their goals

Help them fill out the goal worksheet. Are they saving for something specific? Is this about learning, connecting with friends, or earning money?

 

Praise their business plan

Check out their simple business plan. Children this age typically jump into a project without one. If they can fill out the form in the guidebook, they have already learned an incredibly important step. 

Roleplay sales conversations

Practice with them. Pretend to be a customer so they feel confident introducing themselves, describing their products, and making a sale.

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Track progress together

Use the provided charts to track spending, earnings, and profits. Celebrate small wins and talk through any setbacks.

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Ensure safe selling

Always supervise when your child is selling in person. Talk through where and when they plan to sell, and who their potential customers are.

Guide them on pricing and shipping

Use the pricing guide to double-check how much they should charge, and help calculate and add shipping if selling outside your area.

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Support customer service

If someone receives a damaged or incorrect item, encourage your child to take responsibility and swap it out. For extra help, contact us at help@youngceosquad.com.

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Celebrate effort, not just earnings

High-five them for showing up, for trying again, for solving problems on their own—and for their resilience. 

The Top 3 Things To Know

Firefly a 10 year old boy selling stickers in the lunchroom at school; he is happy and smi

#1

FUN WHILE LEARNING

When your child is having fun, they’re not just playing—they’re learning, earning, and building confidence. The more positive this first experience feels, the more likely they are to say, “I want to do this again.” Your encouragement can turn a single sale into a spark that fuels their next big idea.

Firefly a 10 year old girl, standing confidently with the playground at school in the back

#2

YOUR SUPPORT MATTERS

Kids are more likely to stay motivated and succeed when a trusted adult shows interest. When you show them how to handle challenges with calm or how to treat a customer with respect, you’re teaching life lessons without even realizing it. 

Firefly a group of 10 year old kids, communicating during break in classes; young entrepre

#3

GET BACK UP AGAIN

One of the most valuable lessons your child can learn through this kit is how to bounce back when things don’t go as planned. Your job isn’t to fix it, but to help them see every challenge as a puzzle they’re smart enough to figure out. Prompt them with, “What else could we try?”

Kidpreneurs:
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